Homefield Preparatory School is an independent day school for boys aged 4-13 in Surrey. The school provides education from the Early Years Foundation Stage to Year 8, preparing pupils for senior school entry and scholarships. Located in Sutton, the school combines academic learning with sports, music, and extracurricular opportunities.


The Challenge

Homefield Prep wanted to inspire local families to attend their Open Morning. They needed a direct mail piece encouraging parents to visit and discover what makes their school unique.


Our Solution

Working closely with Homefield Prep, we designed an A5 two-page postcard that brought their story to life. Our design team created three options, each following Homefield Prep’s brand guidelines, while ensuring the message would resonate with potential parents.


Design Approach

  • Three creative options for the school to choose from
  • Professional layouts that reflect the school’s values
  • Thoughtful integration of the school’s supplied content and imagery
  • QR code inclusion for simple response tracking


Distribution

The postcard campaign helped Homefield Preparatory School:

  • Connect directly with families in their local community
  • Track interest and responses through QR code engagement
  • Present their Open Morning details clearly and professionally
  • Invite potential parents to experience the school firsthand


Impact

The new prospectus helps Newbury College:

  • Show students their full range of courses
  • Make different study options clear and accessible
  • Guide students toward their chosen careers
  • Give parents and students the details they need

Want to create meaningful connections with your audience? Contact us to explore how our direct mail campaigns can help your brand stand out with bold, creative solutions that deliver real results. 



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