St Neots is an independent prep school in Hampshire. The school recently refreshed their visual identity, updating logos, colours, and branding elements. Clone has built a strong working relationship with St Neots over three years, initially supporting them with targeted DoorDrop campaigns to encourage prospective parents to attend open days.
The Challenge
Following their rebrand, St Neots needed to update all signage throughout the school campus. It included entrance signs, roundabout displays, classroom identifiers, and directional markers – 32 signs across the site. The refreshed signage needed to be designed, produced and installed before a key open event, giving prospective families their first impression of the school’s new identity.
Our Solution
Working closely with the marketing team from St Neots, our design team transformed their new visual guidelines into practical, attractive signage solutions.
We delivered:
- Design for 32 different signs across various campus locations
- Consistent application of new brand elements throughout all designs
- Precise measurements and specifications for each installation point
- Complete production management from initial concepts to final output
- Timely delivery that beat the client’s deadline
Design Approach
Our design team worked to:
- Apply the new visual identity consistently across all signage types
- Create clean, professional designs that complement the school environment
- We used Dibond, a durable and weatherproof aluminium composite material, perfect for outdoor signage that needs to withstand the elements
Delivery
We managed the project from initial brief to installation:
- Produced high-quality signage matching the school’s refreshed branding
- Delivered all signs the week prior to the open event
- Completed the entire project within three weeks from brief to installation
Impact
The new signage was in place for St Neots’ open event and received positive feedback:
“Clone understood what we needed and delivered beyond our expectations. The new signs look fantastic and perfectly capture our refreshed identity. Parents at our open day commented specifically on how professional the campus looked.”
St Neots Marketing Team
Want to refresh your brand’s visual presence? Contact us to discover how our creative design solutions can help your organisation make a bold impression with maximum audience impact.
