Print Marketing mistakes to avoid Pt. 2

More mistakes in print marketing to avoid We previously covered 4 of the biggest mistakes in print marketing we’ve come across over the years and gave our two cents on how to avoid them.  It proved pretty popular, so we thought we’d give you four more tips. Lack of clear CTA It’s easy to get […]

Print Marketing mistakes to avoid

As you can imagine, we’ve seen a lot of marketing materials over the years from a variety of sectors and business sizes. A common theme we have identified are the small print marketing mistakes people make that, in reality, are usually a result of oversight, tight deadlines or lack of creative eye. We’ve picked four […]

Brochures: To print or not to print

Who doesn’t love a brochure?! Brochures have been one of the most favoured pieces of marketing literature for many years. Go to any expo (those were the days), and you’ll undoubtedly be inundated with them; after all, they are a great way to get your brand messaging out there. They do especially well when they […]

How to create stand-out print marketing that gets results

Stand out from your competition with print marketing. Far from going “out of fashion”, we believe passionately that print is enjoying a rebirth. Modern methods mean you can produce brilliant print quality that influences your target audience. Designing your printed marketing is creative and great fun, and here at Clone, we’re always happy to help. […]

Vibrant print getting better results than ever

Being able to feel and interact with print makes it a physical experience that gives your marketing campaigns a boost. Most people prefer to flick through a printed catalogue or brochure rather than a digital version. On top of that, your print often sticks around for a while, perhaps on a coffee table in the […]

Ten reasons why direct mail works better than ever

In today’s hi-tech digital world, it’s easy to think direct mail must be a thing of the past. After all, who uses the post anymore? But the truth is completely different. Direct mailers have changed dramatically as design and printing techniques have developed. Now, you can deliver wow factor straight through your customers’ front door. […]

Are business cards dead in a digital world?

Hi-tech gizmos and gadgets might be all around us, but the humble printed business card still packs a punch. However, there is no excuse for not getting innovative and creative with their design and use. At networking events, exhibitions or even when meeting new clients, things usually begin with questions like: “What do you do?” […]

Use innovative webkeys to unlock powerful marketing communications

There are not many marketing techniques that take the best of direct mail and digital, fusing them into one awesome campaign. Webkeys do just that, driving customers from your creative literature straight to your website. The webkey is incorporated into your direct mail but can be detached and plugged into a USB port, taking the […]

Video brochures add wow factor to promo campaigns

Video brochures are a fun and innovative way to get your company’s message across to customers. They’ll love opening the brochure and being surprised by a video playing automatically with your bespoke content. It’s engaging and sets you apart from the crowd, generating terrific results. What campaigns suit video brochures? Video brochures are perfect for […]